ARX and Efficient Exercise

ARX and Efficient Exercise

Mark's entrepreneurial journey has been a fairly complex one. 

Owning and running several gyms, designing and redesigning and then finally perfecting the world's most efficient exercise machine. Expanding awareness of these unique, one-of-a-kind products to gym owners and private individuals looking for the best workout available. While talking to NASA, helping to manage a series of large-scale health conferences, meeting lots of interesting people and learning from their experiences.

While experiencing many of the ups and downs that an entrepreneur can expect to face.

  • What do you do when the gyms that lease your company's ARX equipment get shut down by their local governments due to Covid?
  • When the City of Austin threatens to shut down all food service at your event where you're showcasing ARX, because the person responsible for getting vendor permits didn't do it on time, and the City office responsible for serving those permits is a 20 minutes drive away and they are closing for the weekend in 20 minutes? Promotional events like that don't come around every day, and the stink of a bad event carries over to everyone involved.  (I want to phrase this better)

Every entrepreneur faces challenges, what differentiates a great entrepreneur from a mediocre one is often revealed in times of crisis. 

Not every decision needs to be made in ~60 seconds. Usually when a crisis hits, there's time to turn to trusted advisors and colleagues.




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